Nothing comes remotely close
“I’ve spent 2026 evaluating every AI on the market, including SalesRook, Bridge AI, Nesti, and countless others. Nothing comes remotely close - the difference is really chalk and cheese.”
Chris Hill
Director @ CJ Hole
Humans + AI working together to
Action CentreNancy’s Activity Over the Weekend
Nancy Responded
99%
Awaiting Approval
6
Handled by Nancy
42
All Activities
Nancy booked a viewing for Priya Shah
12 Elm Grove SW11 ・Sat 11:00AM
Nancy paused. She wants to offer a discount on 9 Lavender Hill
Applicant waiting since 7:02 AM・Reply drafted・Ready to send
Estate agents are working harder than ever for thinner margins
Estate agents are working harder than everEstate agents are working harder than ever
for thinner marginsfor thinner margins
Valuations go stale
A pre-valuation for 9 Cedar Road has had no action for 124 days.
Buyers go cold
A buyer found another property after their enquiry was not followed up.
Weekend enquiries disappear
A vendor booked with another agency after their weekend enquiry went unanswered.
Nancy finds the revenue your team does not have time to chase.
Customer stories
Step into the future of agency.
Access the goldmine you’re already sitting on
The one to beat
“If you make a purchasing decision without checking cinnamon out, you’re doing yourself a real disservice.”
Chris Hill
Director
Business we never knew about
“We were losing business we never even knew about. Now it surfaces, and we act on it.”
Craig Pearson
Director
A negotiator who never clocks off
“It’s like adding a negotiator who never clocks off. The follow-up happens whether we’re open or not.”
Davinder Gharial
Director
conversion rate
+43%
convert viewings to sales agreed
offers uncovered
42%
offers from stock the buyer never enquired
new instructions
+18%
instructions, new leads caught and nurtured
viewings booked
120
over one bank holiday while office shut
*Results achieved by real estate agencies using cinnamon. Measured across active cinnamon customers.
Two AI colleagues sat on the CRM you already use
Sales & lettings
Negotiator Nancy
Runs your full sales and lettings workflow and works the back catalogue your team never gets to, turning it into instructions, viewings and revenue.
Property management
Property Manager Pete
The same idea as Nancy, built for lettings and property management: maintenance triage, compliance dates, inspections, landlord and tenant updates.
One connected AI workforce
One brain for winning instructions, converting buyers and running your agency.
Nancy workspace
Live
Meet
Nancy.
Section divider
She’s just like the best Neg you’ve ever hired
Think ChatGPT, but made for estate agency
01Always on
Nancy wins you new business
Nancy works 24/7 to help your business outperform the competition. She finds new instructions from stock you haven't been able to win yet.
02Every opportunity
Nancy cross-sells your portfolio
Nancy matches every applicant against your full portfolio, so one enquiry turns into a viewing tour
03More selling time
Nancy frees up time for your team to focus on selling
She transcribes every call, writes into your CRM, drafts follow-ups & owns customer nurturing. Your negotiators now spend their day finding new vendors and at viewings
04Fits your stack
Works inside your existing stack
cinnamon sits on your existing CRM. With no new system to install, it's live within days and the results are immediate
Every product looks good in a demoSo we’ll let our customers speak for us
Follow-up that keeps moving
More conversations, less chasing
Customer follow-up, without the admin
“Nothing comes remotely close.”
Chris Hill, Director @ CJ Hole
Introducing the first of its kind
AI Adoption Coaching and Trainingbuilt for the agencies shaping the future
cinnaMAPS
- In-person AI adoption for estate agents.
- Map revenue leaks and tailor cinnamon to your branch.
- Coach the team and track results at months 1, 3, 6 and 12.
MMap
Find where revenue is leaking
Map
Find where revenue is leaking
Audit your branch- Review CRM activity
- Identify missed opportunities
AAdjust
The platform is built around your branch
Adjust
The platform is built around your branch
- Configure workflows
- Connect your existing systems
- Set measurable targets
PPrepare
Get the team confidently using it
Prepare
Get the team confidently using it
- In-person onboarding
- Practical coaching
- Direct line to the cinnamon team
SSucceed
Turn adoption into measurable growth
Succeed
Turn adoption into measurable growth
- Track usage and outcomes
- Review progress at 1, 3, 6, 12 M
- Improve over time
cinnaversity
- A practical AI academy for estate agencies.
- Six weeks, with one focused hour each week.
- Real work, certification and a graduation dinner.
The teams that win the next decade aren't the ones who implement a fancy call handler. They're the ones who fundamentally changed how their people work with AI.
Explore cinnaversity
Best in Class Security & Compliance
Every conversation is visible, and you or your team can step in at any moment.
GDPR
UK-based data hosting, clear retention rules, and subject access requests fulfilled without delay.
Full visibility
Watch every conversation live, review previous messages, and jump in whenever you choose.
You set the rules
Let Nancy send routine replies automatically, or require approval for valuations, offers, complaints, or any workflow you choose.
Humans when it matters
Complex situations are handed over instantly, together with the context needed to keep conversations moving.
AI isn’t going to replace estate agency.But the ones that train their teams to use it properly will replace the ones that don’t.
FAQ
Wondering how cinnamon fits into your agency? Start here
Yes, and we take that question seriously, because adoption is where most AI tools fall down. Straight answer: your team's day does change a bit, and we'd rather tell you that than pretend otherwise. What changes is the admin disappears. Nancy handles the enquiries, the chasing, the booking, and your negotiators get back 3+ hours a day to do what they were actually hired to do: go win business. Just as important, we don't install software and disappear. You get training, support, and a rollout shaped around how your branches work, because making it work within your team matters as much as making it clever. Getting your people confident with AI is half the product, and it's the half we're proudest of.
Still have questions? Talk to our team