Agency growth2 min read

Bouncing back!

How estate agencies can prepare for an autumn market bounce and turn more of their existing data into revenue.

Does your estate agency have a strategy to make the most of an autumn boom?

So how did you find the hot summer of 2026? Will we ever forget it? Conducting viewings in 35+ degrees was certainly an experience, and for some businesses the residential sales market literally seemed to melt away in the heat. Thankfully things have cooled down, and now estate agents are looking forward to a much-anticipated autumn bounce!

Buyers who had been playing a waiting game are now gearing up to make their move on the property of their dreams, whilst vendors previously deliberating whether or not to sell are now considering which agent can help them achieve a fast sale. Will that agent be you?

Strategise for success

No matter how hard you and your team work, there are only so many hours in the day, although a lot can be done to maximise that time. Recruiting more negotiators and sales managers to ease the load is a business model that no longer adds up. The UK’s leading estate agents are outperforming their competitors by adopting an effective AI strategy, which frees up existing teams to focus on more sales and lettings, and uncovers any lost leads or data that would otherwise be missed.

Fact 1 – Follow the leaders

Many of the UK’s biggest and best-known agencies are already seeing the benefits of working with cinnamon. These include CJ Hole, Martin & Co, Ellis & Co, Parkers and Belvoir.

Fact 2 - Teamwork

cinnamon won’t become another ‘one day wonder’ login that never gets used. Teams are carefully trained and want to work with cinnamon. Nancy the Negotiator is the AI team member who helps generate new business. Nancy also frees the rest of the team up to deliver those all-important personal touches where they are most needed in the sales process. More sales and lettings means more commission for the team and more profit for the business. It’s a win-win situation.

Fact 3 – Uncovering lost revenue

Nancy works 24/7, generating new leads and valuations and will dig deep into your existing database to uncover any potential lost revenue. In some cases, this can amount to hundreds of thousands of pounds! With Nancy on your team there will be no more lost calls, missed second viewings, or leads left to go cold. Everything gets followed up and feedback reveals that most people can’t tell that Nancy isn’t human.

Fact 4 – Improved conversion rates