Trusted by some of the UK's top agencies to grow revenue on autopilot
cinnamon is the brainchild of London-based entrepreneurs Adi Edekar and Adnan Siddiquei. Both have extensive property backgrounds, and a driving ambition to massively improve the estate agency industry.
Already live with some of the UK’s biggest and best-known agencies
Both have extensive property backgrounds, and a driving ambition to massively improve the estate agency industry.
At cinnamon we know that estate agents like you are working extremely hard, and market conditions and unexpected global events impact profits. It's tough out there. cinnamon worked closely with leading agents across the country to find out how their businesses operated, where time could be saved, and profits increased. They also discovered something very surprising…
cinnamon discovered that most estate agencies are sitting on hundreds of thousands of pounds of potential revenue, which is hiding within their existing databases. This became the catalyst to create cinnamon's revolutionary AI workforce.
After winning huge global investment from Entrepreneurs First, cinnamon now employs a squad of hugely talented employees who developed a system so successful that leading agents are recording incredible results, even in a falling market.
Case Study: How cinnamon helped Winkworth grow
Five Winkworth offices achieved 37% more sales and 52% more lets per negotiator, with no new hires, in a falling market (first half of 2026 vs 2025). Read that again. It’s true!
What we believe
That is why we don’t just hand over a login and disappear. We sit with your team, build cinnamon around how your branch already works, and train every member of staff. We would rather be judged on your results than your sign-up.
How cinnamon is different
cinnamon is a hands-on team plus an AI workforce that wins you more instructions, turns more enquiries into viewings, and keeps what would otherwise leak away. It sits on the CRM you already use, so there is nothing to rip out, and you are live within a week or two.
more sales
+37%
more sales per negotiator
in a falling market
more lets
+52%
more lets per negotiator
with no new hires
trusted by the UK top Agencies
Winkworth
CJ Hole
Martin & Co
Ellis & Co
Parkers
Belvoir
Entrepreneurs First backs technical founders before they have a company, and has helped build businesses now worth over $10bn. cinnamon won huge global investment there, then spent its first months in branches rather than in an office.
See it working on your own enquiries in 10 minutes.
