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AI workforce2 min read

Can you believe it?

How estate agency leaders can separate credible AI results from empty promises before choosing a partner.

How do you know that an AI company is not just saying they can deliver the sun, moon and stars to try and win your business? If you are an estate agency owner, who can you trust and how can you be sure of exactly what you’ll get? From the enquiries we receive at cinnamon (and the odd bit of mystery shopping!), it’s clear that these are valid concerns for business owners, who quite rightly deserve more than empty promises before investing in new AI tech.

cinnamon is an AI platform that has been specifically designed for estate agency businesses. Our founders, Adi Edekar and Adnan Siddiquei both have considerable experience in property. They launched cinnamon after realising just how many brilliant agents were losing revenue because their teams were too stretched to keep up with all the admin tasks and deal with every follow-up call. This resulted in multiple missed opportunities, with revenue leaking out from existing customer databases. Adi and Adnan realised that the best agencies would be the ones with people working alongside AI rather than against it. cinnamon was created to help achieve this.

To find out what cinnamon currently has to offer, and exciting initiatives we are working on, have a look at our website. We think cinnamon is amazing, but don’t just take our word for it. Check out case study videos from teams at some of the UK’s most successful and well-established agencies who are already using cinnamon. These include CJ Hole, Martin & Co, Ellis & Co, Parkers and Belvoir. Some of these team members admitted to being initially sceptical about how an AI platform could improve their business, but after completing cinnamon’s in-person adoption programme, which we believe is the best in the business, this scepticism quickly turned into enthusiasm, trust and appreciation.

Teams happily confirm that cinnamon does everything that it claims to do. According to them, Negotiator Nancy, our AI persona, very quickly becomes another member of staff, working 24/7 on behalf of the business. In addition, teams report that they feel more confident, enjoy being released from up to three hours a day of admin tasks, and can focus on sealing more deals, making more profits and earning more commission.

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